Partner Marketing Executive
Jefferson Wells
2021-12-03 09:03:06
Reading, Berkshire, United Kingdom
Job type: fulltime
Job industry: Sales & Marketing
Job description
Role: Partner Marketing Executive
Location: Reading / Remote
Duration: Initially until June 2022 (extension likely)
Rate: up to £194/day PAYE
The Role:
As a UKMC (UK Marketing Concierge) Partner Executive, you will be responsible for supporting the PMAs with their through-partner marketing campaigns that align to the Solution Areas: (Business Applications; Intelligent Cloud and Modern Workplace and Security). You will work with some named partners where you will help them to develop campaign plans and then raise the Purchase Orders and provide reporting to the PMAs and you will also own a partner programme which will involve meeting the partners (over Teams mostly) and sharing our vision and the outcomes we are trying to drive. Work with the partners to ensure they are building plans that are fit for purpose and will deliver agreed outcomes. You will then ensure that the partner delivers the campaigns in the allotted timescales and that they provide Proof of Execution (PoE) before being paid. You will then provide reports on the ROI of those activities to the business through the monthly report. The PMAs will work with a selection of partners to execute local go-to-markets activities to drive new customers, revenue and consumption of our cloud products. You will also have responsibility for managing local GTM funding with quarterly accountability and adherence to the compliance policies.
The role requires strength and passion for working with partners, driving for results and collaboration both internally and externally. This role has responsibility for the following:
* Understanding the business priorities to share and guide the partners to Support them to create and deliver GTM campaigns
* Raise POs both for your programmes and the team and follow up with partners for their PoE prior to approving invoices
* Review Partners Proof of Execution (PoE)submitted and follow-up with Partners if any missing or not compliant to ensure they can be paid
* Attention to detail and ability to keep accurate and up to date records of activity on the budget sheet using excel
* Take compliance training and ensure that all activities you are doing are 100% compliant
* Provide reporting to the rest of the team and business on partner performance
* Own a partner programme, become the subject matter expert and manage execution and reporting for this programme
* Being able to understand and communicate what Partner Marketing assets there are available and how the partners can access them including branding
* Being able to articulate the value of the Partner Network, what the competencies are and what benefits there are and how to access those benefits
* Building good working relationships with partners and communicating our priorities clearly to the partners and agreeing outcomes against specific investment
* Driving actionable insights and feed these into the monthly report
* Develop plans with partners and agree those with the relevant PMA-P to ensure that the partners are delivering the right Go to Market (GTM) Campaigns
* Being able to understand the partner needs and offer them the right Marketing Concierge package and make introductions to the agencies.
* Build internal relationships with the Territory Channel Managers (TCMs) and Partner Development Managers (PDMs) as appropriate. Work with them to understand the partners' strengths and the ecosystem.
* Thrive in an environment that is fast paced and highly matrixed across many with varied priorities
Experiences Required:
* Min 3yrs experience of channel or product marketing, partner channel development, through partner marketing in the tech industry
* Have an understanding of the marketing activities and how to advise partners on creating a go to market campaign
* Good communication skills both written and verbal
* Numeric and have the ability to work in excel and manage budgets
* Ability to collaborate and work well in a team environment
* Be a team player and willing to learn
* A knowledge of the IT Industry and the partner channel within that is advisable
* Thrive in an environment that is fast paced and highly matrixed across many teams with varied priorities
* Bachelor degree required in Marketing / Business
To apply please send your CV's in the first instance.