MARKETING & EVENTS COORDINATOR

Job description

*MARKETING & EVENTS COORDINATOR* *- ALDERLEY EDGE - BETWEEN £26-30K DOE - PERMANENT - FULL TIME*

*YOUR NEW COMPANY*

This Marketing & Events Coordinator role reporting into the Marketing Manager will support the delivery of defined projects and campaigns within the business, you will also be arranging a variety of different events throughout the calendar year. With working hours of Monday - Friday (9am-5.30pm) offering a benefit package that includes 20 days annual leave plus bank holidays which rise with service, regular social events, generous pension contributions and a friendly, professional working environment.

*YOUR ROLE*

Working with the Marketing Manager to advise, develop and implement marketing strategies and campaigns in line with company values and objectives with the aim of gaining new customers and retaining existing ones.

* Working with the Marketing Manager and agencies, plan and project manage creative digital marketing campaigns for individual properties including web, content, strategy, email marketing and social media management
* Track marketing performance and prepare monthly KPI reports. Recommend any necessary improvements
* Work with agencies to drive the effectiveness of paid search activities, including PPC and paid social
* Work alongside commercial team to continually benchmark our campaigns and seek out new ways to differentiate and improve the activities we undertake
* Oversee design and delivery of artwork to be utilised across various digital marketing channels whilst working with Marketing Manager and marketing agency
* Seek new opportunities and identify new trends in digital marketing, evaluate new technologies and ensure the company is at the forefront of industry developments
* Work with the Marketing Manager and agency to develop and implement SEO strategies for the company's main websites
* Website maintenance including the day-to-day updates
* Use Google Analytics and other relevant sites to produce weekly and monthly reports for social media and main websites
* Research competition
* Collate PR coverage
* Select and manage third party partners and suppliers
* Collect customer emails under GDPR guidelines and add to our CRM database
* Plan and execute an annual events programme across the North West portfolio which includes customer engagement events as well as launch events and events with third parties
* Identify and implement events in order to encourage customer engagement
* Manage and oversee events within the portfolio including arranging furniture hire, booking catering, designing and sending out marketing material, creating name badges, setting up events etc.
* Arrange monthly social events for the leasing team with key individuals
* Attend networking events - this will include starting early or finishing late as required

*WHAT YOU NEED*

*Person specification: *

* 4+ years' experience in implementing and managing successful multi-channel marketing campaigns
* Strong knowledge of email marketing best practices
* Experience of working with external creative and digital agencies
* Strong writing and editing skills
* An understanding of SEO is preferred
* Experience in communicating with B2B audiences
* Event management experience from initial concept to delivery
* Strong communication skills
* Creative skills and the ability to create engaging content
* Great organisational skills with the ability to keep to strict deadlines
* Must be willing to work at other sites in the North West and have a full, clean driving licence

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call Sarah-Jane at Forrest Recruitment for a confidential discussion on

*_Please note that due to the high volume of applications we receive, only those successfully shortlisted for the role will be personally contacted._*

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Job Types: Full-time, Permanent

Salary: £26,000.00-£30,000.00 per year

Schedule:
* Monday to Friday