Marketing Campaigns Manager

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Job description

My client is a leading healthcare company based in Crewe. They have a great working culture and are looking to modernise their approach to marketing.

Job Description
Some of the responsibilities of the Marketing Campaign Manager will include:

• Planning and implementation of integrated campaigns across a range of marketing channels to support revenue goals
• Driving strategic campaign development as well as managing day-to-day campaign deliverables
• Coordinating campaign activity with the marketing team including website updates, social media and operational impacts producing briefs on messaging, copy and creative where necessary
• Tracking campaign performance accurately against targets
• Ensure each campaign has clear metrics to assess performance and ultimately return on investment and continually review and refine campaigns as needed to maximise returns
• Being responsible for post campaign analysis, reporting on findings and making recommendations for key improvements & refinements to campaigns and strategic direction
• Management and control of allocated budgets for campaign activity and responsibility to ensure funds are used appropriately and effectively to deliver agreed targets and metric

The Successful Applicant
The successful candidate will have the following:

• Five years experience working on multiple, integrated campaigns in a busy marketing department
• Solid creative development from design to execution with an uncompromising attention to detail
• In-depth understanding of media and channel roles within the marketing mix
• An excellent organiser, unflappable, cool and calm
• High degree of commercial acumen and proof of delivering against KPIs
• Ability to measure campaign performance, experience of test and learn methodology and confidence to make recommendations to deliver improvements
• Confident in managing and influencing stakeholders and owning agency relationships to maximise output
• Budget management
• Considered understanding of the nature of having a strategic outlook with the ability to delivery operationally

What's on Offer

• Competitive starting salary
• Hybrid working
• Flexible working hours

Contact
Chris Winterton

Quote job ref
JN-082240

Phone number