Digital Communications Manager

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Job description

Hackney Council is looking for an enthusiastic and dedicated digital communications professional to lead a new team in its award-winning Communications and Engagement service.

The Council's mission is to rebuild a better Hackney in the wake of the coronavirus pandemic, but it can only achieve this by using data and insight to reach more of its residents and partners online, driving behaviour change.

That's why it's created a new Digital Communications team to strategically manage and drive growth of its social media, email and instant messaging platforms, keep pace with digital trends and make sure its campaigns have the biggest impact.

This role is your opportunity to lead this new team and shape the Council's digital communications - developing talent, establishing a digital first culture and working with our content design teams to ensure our residents are at the heart of our online platforms.

You'll be the Council's digital communications specialist, providing advice to the Mayor, Cabinet and senior officers, analysing and influencing the performance of our wider communications team's work and being the enemy of boring, dull content.

You'll be a digital marketing expert and online native, with experience of leading exceptional campaigns, launching and growing new channels and using data and evaluation to target audiences. You'll also bring an instinctive feel for what works on what platform, and how to plan it effectively. You'll also be a first-class communicator yourself, at ease presenting to councillors, senior leaders and Council services.

You'll be used to juggling multiple projects and working collaboratively with internal and external stakeholders to achieve your communications objectives. A good understanding of local government or working in a political organisation is preferable, but it doesn't matter if that's not your background - it matters that you're passionate about public service.

If you would like to discuss any elements of the role, please contact

We are passionate about equal opportunities and welcome a broad diversity of talent to apply.

Hackney is one of the UK's highest performing local authorities, serving one of London's best places to live and work. We have achieved a huge amount: our services, our schools, our public spaces are all amongst the very best. We have changed the reputation, not just of the Council, but of Hackney itself. Bringing jobs and investment into the borough, securing the legacy from the 2012 Games, and making this a place of which we can all be proud.

If you want to work in a place where you can represent our values so we achieve the best for our residents, please click on the apply button below.

The recruitment process is anonymous. Therefore, we do not accept supporting statements or CVs.

When applying, there will be a number of questions relating to the post on the application form. It is essential that you complete the application questions, responding to each using examples of your skills, knowledge and experience.

Closing date for applications: Sunday 12 December 2021

Interview date: W/C 20 December 2021

We are also working towards our vision, which is to be a place for everyone; where residents and staff can be proud; a place that celebrates diversity and where everyone can feel valued, included and involved. In order to achieve this, we look for people who are: Proud; Ambitious; Pioneering; Open; Proactive; Inclusive.

Hackney Council works to eradicate discrimination on the basis of race, religion, gender, gender identity, sexual orientation, disability, pregnancy and maternity, age and marital status. We also recognise that people can be disadvantaged by their social and economic circumstances, so we will also work to eliminate discrimination and disadvantage caused by social class. We also welcome those interested in flexible working. We particularly welcome applications from disabled people, as this group is currently under represented in our workforce.

The Council has a dedicated employment support service (Hackney Works), which offers Hackney residents guidance in relation to applying for jobs. If you are thinking about applying for a job, please contact the Hackney Works team to find out what support is available: