Digital Web Analyst

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Job description

Digital Web Analyst£30,000- £32,000 per annum + excellent benefitsPermanent, full time 35 hours per weekLocation: Stratford, London Office 1-2 days per week with flexible working opportunitiesClosing date: Friday 17th of December :59 ** **We will be shortlisting and interviewing as applications are submitted, so please do not delay to submit an application in order to avoid any disappointment. This role will close once a suitable candidate is found. Do you have experience of monitoring and reporting web analytics? Looking for a new challenge as part the world's largest independent cancer research organisation? This could be a great opportunity for a Digital Marketing Executive, Marketing Analyst or Data Analyst with an interest in Digital. What will I be doing? We are looking for an enthusiastic and helpful individual to...Be responsible for monitoring and reporting a comprehensive set of web analytics for the About Cancer website to maintain the prominence of our patient information in search engines and maximise reach.Defining KPIs and producing high level analytics reports that inform decision making and our strategy.Shape all content production to maximise our impact in search engines by advising content producers. For a full role profile, please see Why this role? You will have the opportunity to work with the Health Information and Patient Information team who produce the content for the About Cancer section of the website. You will be helping people get the information they need. You will deal with colleagues within the team and from the Technology directorate to help manage the team's workload, provide insights and ensure prompt delivery of work. What are you looking for?Join us and help Cancer Research UK provide excellent information to patients through your… Familiar with a wide range of web analytics and tools, including advanced understanding and experience of using Google AnalyticsAbility to analyse multiple data sources and draw out key trends and highlightsExcellent attention to detail; systematic in approach and observantAbility to train others and share understanding of key digital metrics and their value and meaningGood communicator with ability to build and maintain effective working relationships with a broad range of stakeholders, including senior influencingPassionate about digital and responsive to changing trends in information seeking You'll need the ability to collaborate with others and build relationships across the team. You'll also need to work in a methodical and organised way and be prepared to receive regular instruction and then work independently, using your own initiative. If you can do all this and more, you'll enjoy a great career as we work hard to beat cancer sooner. *This role is known internally as Digital Analytics Executive*