Trading Executive
Global
2021-12-04 07:41:41
Barkingside, Greater London, United Kingdom
Job type: fulltime
Job industry: Advert / Media / Entertainment
Job description
We are Global
We're proud to be one of the world's leading media and entertainment groups. Whether it be on-air, via global player or through our outdoor advertising, we entertain and reach over 50 million individuals across the UK every week.
Across our entire business, we're committed to making more moments that matter for our audiences, customers and for each other. And every moment matters…the small, the big and everything in between. We couldn't do any of it without our talented, passionate Globallers. Everything we do is driven by our culture and the talented people who make it happen.
Here at Global, we have a saying…it's all about how you make people feel. It's our company ethos, our guiding belief and it's so much more than words. It's the vibe you get when you walk into one of our offices, it's what keeps us honest and true to who we are, and above all, it's the reason we all love to work here.
Job Description
Description
Trading Executive - Outdoor
Reporting of the Role
This role reports to Group Trading Manager
Overview of job
As Trading Executive, you are responsible for a portfolio of under £10m working alongside your agency counterparts to deliver revenue targets and ensure Global achieve market share or above. As a trading executive you are to deliver outstanding service to our specialist partners and be able to build first class relationships with these key customers.
3 best things about the job
(This could be the variety in the role, exposure to exciting projects, the opportunity to be client facing etc)
- Client facing role working with our largest customers
- Exciting fast paced role within a large trading team working alongside your agency counterparts.
- Opportunity to develop your experience and skills within a vibrant and successful media business.
Measures of success -
In the first few months, you would have
- Developed a strong understanding of the Outdoor portfolio and have a basic understanding of the sales benefits of each environment / product.
- Started building some key relationships with the relevant contacts within your specialist.
- Fully commit to all available training and development opportunities within Global to build your outdoor and wider media knowledge.
- Begin to trade independently across your portfolio with some support from your Group Trading Manager.
- Proactively pitching a minimum of 3 ideas per week to your specialist across your portfolio
- Have a strong understanding of market share Global should be achieving on every trade.
- Developed a good understanding of rates and yields allowing you to trade effectively across the portfolio.
Responsibilities of the role
- Contribute with some support from your Group Trading Manager to delivering weekly, monthly, and quarterly team sales targets.
- Shadow your Group Trading Manager on the larger briefs and opportunities to develop you understanding of the portfolio and sales skills.
- With support of the Group Trading Manager own a sub £10m per annum portfolio of agencies / specialist.
- With support of your group Trading Manager and working alongside key individuals within the team like your commercial Agency Director, Specialist Director and Head of Trading to develop and cultivate new and existing relationships with both external partners and internal stakeholders
- Apply your knowledge of the Global Outdoor inventory to provide relevant solutions for briefs and development of proactive ideas.
- Ensure by thoughtful trading that all formats within the Global Outdoor portfolio are commercialised and improving profitability.
- In conjunction with the sales planning team provide high levels of customer service ensuring Global Outdoor are considered the number 1 partner in OOH.
- Use negotiation skills with some support and mentorship from your group trading Manager to maintain trading rates and secure the highest possible volume deals significantly improving yields consistently across the Global Outdoor estate.
- Collaborate with OOH specialists to grow sales opportunities.
- Negotiate best share on all briefs inline and above Global Outdoors market position.
- Work aligned with the strategy and client sales teams to deliver achieve budgets for Global Outdoor.
- Lead and develop relationships with a range of stakeholders across Global Outdoor
- Ensure all bookings are communicated accurately to our planning teams and processed accurately ensuring we deliver all bookings avoiding any credit queries.
- Work and develop your presentation skills regularly presenting alongside your Group Trading Manager in status meetings and updates with your contacts.
What you will need
The ideal candidate will be proactive and willing to develop and implement innovative solutions, capable of the following:
- Demonstrate media sales experience daily with an understanding of the Global portfolio and the wider media market.
- Degree educated in a relevant field preferred but not crucial.
- Demonstrate hitting and exceeding sales targets consistently in a team environment (Weekly, Monthly, Quarterly)
- Demonstrate high levels of customer service
- Proactive approach and able to deliver creative and innovative solutions
- Highly developed social skills with excellent verbal and written communication skills.
- Resilient and flexible individual who is interested in developing their career
- Proactive, innovative, motivated outlook with passion for Outdoor & Media
- Individual should have a thirst for knowledge and be fully committed to all training and development available to develop your experience
- Working within a big team and being highly collaborative to deliver the best results for Global.
Everyone is welcome at Global
Just like our media and entertainment platforms are for everyone, so are our workplaces. We know that we can't possibly serve our diverse audiences without first nurturing and celebrating it in our people and that's why we work hard to create an inclusive culture for everyone. We believe that different will set us apart, so no matter what you look like, where you come from or what your favourite radio station is, we want to hear from you.
Although we cannot make guarantees, we welcome conversations about flexible working for all roles at Global