Digital Performance Executive
Shell Energy
2021-12-03 10:01:29
Not Provided, Home Based, United Kingdom
Job type: fulltime
Job industry: Advert / Media / Entertainment
Job description
Our Journey:
At Shell Energy, we believe that home energy matters. It's more than what boils the kettle or keeps the radiators warm. It empowers us to make better decisions now about our world tomorrow.
It's the reason why we supply 100% renewable electricity, carbon neutral home energy, smart home technology, discounts on broadband, and exclusive rewards. Going above and beyond for our customers is what we're all about.
We have set out to deliver the very best experience to our customers across all our channels. But bigger challenges lie ahead. We need to keep moving forward. Why don't you help us get there?
Who you'll work with:
We're ambitious with a pace to match, and as part of one of the world's largest companies, the opportunity and ability to push forward is greater than ever before.
We foster a culture of continuous improvement. Accountability matters, which means enabling transformation through autonomy to influence and see progress through.
Every day we work to provide an environment where all employees feel valued and included, and are able to nurture their talent as individuals and as part of a collaborative team.
A diverse and inclusive workplace, embedded in our principles of honesty, integrity and respect, brings together remarkable people and enables them to be themselves. At Shell Energy, you'll be able to apply and develop your skills and knowledge as part of a collaborative team that's helping to innovate.
Your part in our journey:
Developing and scaling our digital acquisition channels is one of our core priorities for 2021 and beyond. This position will play a pivotal role in determining the success and speed at which we are able to grow performance across all digital touchpoints.
Your part in the team:
Reporting into the Paid Performance Manager, and working closely with all channel managers, you will be responsible for supporting activity across all digital channels, including PPC, SEO, Refer a Friend, PCW's and Affiliates, and Programmatic Display on a day-to-day basis, with a focus on achieving our high growth targets for 2021 and beyond.
What you'll need to help you make the best of the role:
Demonstrable hands on experience working across a number of digital channels (PPC, affiliates, SEO, Referral programmes etc)
Experience in reporting and data analysis in order to make informed commercial decisions and drive initiatives to maximise success
Previous experience in working with and managing media agencies
Comfortable using varied digital marketing tools such Adobe Analytics, Salesforce, Interaction Studio, Google Analytics etc
Ability to drive performance whilst working within CPA budgets
Creating and updating campaign reports using appropriate digital tools
The ability to influence internal and external stakeholders at various levels
Excellent attention to detail and a mind for data/ insight
Strong numerical and communication skills
Able to deal with complex stakeholder requirements in working well as a team and individually under pressure
The nice to have's:
Previous paid digital and organic search experience
Proficient with copy and content creation
Experience working with content management systems
Lifestyle
Exclusive Retail Discounts (from nearly 900 retailers)
25 days holiday (plus Bank Holidays) and Holiday Trading Scheme
Quarterly Team Socials
Employee Energy and Broadband Tariffs
Company wide bonus scheme
Well-being
Access to our Wellbeing centre to aid you with our four M's (Moving, Mind, Money and Munch)
Charity events to support our charity partner, including a paid day off each year to volunteer
BUPA Private Healthcare and Cash Plan
Cycle to Work Scheme
Development Opportunities
Mentoring Scheme
Apprenticeship Schemes
Development Portal to access development material
Family Friendly
Company maternity/adoption pay: 26 weeks full pay, followed by 13 weeks statutory pay for eligible employees.
Two weeks full paternity pay
Life Assurance
Pension Scheme