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Digital Marketing Executive

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Hays

2021-12-03 11:30:03

Job location Stratford-upon-avon, Warwickshire, United Kingdom

Job type: fulltime

Job industry: I.T. & Communications

Job description

Digital Marketing Executive

We are currently looking for a driven and motivated individual to join our vibrant and fun team as a Digital Marketing Executive to support on research, insights, performance monitoring and reporting across our clients and internal projects, supporting Account Managers, delivery teams, and our Data Scientist. You'll play an integral role within the department, supporting on the reporting of campaigns, developing insights of media activity (digital and traditional), and wider market data, trends, and research. Your job will be to support Account Managers and Delivery teams to understand client performance and enable them to report back and optimise activity. We're looking for someone with knowledge and experience of either digital marketing or broader marketing, and who is analytically driven. The position is based in Stratford-upon-Avon, but with flexible\/remote working policies in place (2 days minimum in the office).

Responsibilities

* Building and owning of marketing reports, dashboards, and media insights
* Proactively monitoring and feeding back on the performance of key accounts and campaigns
* Proactively monitoring and updating the business on market trends, shifts, and analysis
* Reporting on client performance & market research and trends to Account Managers, Delivery Teams, and stakeholders
* Working with our Senior Data Scientist to collate and clean data sets, support on tasks, and collaborate on insights

Skills & Experience

* Must have Google Analytics experience
* Dashboarding experience preferable (e.g. Google Data Studio, Google Analytics, or other)
* Microsoft Excel and Google Sheets, and with using formulas
* Experience with different marketing data sets (e.g. Google Analytics, Google Ads, Google Search Console, Facebook, Twitter, LinkedIn, SEO tools, etc.)

* Supermetrics used to automate pulling data: Experience a bonus, but not required

* Microsoft Office (Word, PowerPoint, Excel)
* Data visualisation\/presentation skills
* Ability to develop insights and narratives from data
* Great written and verbal communication skills
* Personable and able to form positive working relationships with clients and stakeholders
* Confident in delivering information and deliverables
* Understanding of marketing, particularly with digital, and of the typical marketing funnel
* Self-motivated and enthusiastic
* Team player, but equally happy to work independently on projects
* Willingness to learn and adapt
* Attention to detail
* Able to work in a fast-paced marketing agency

Benefits:

* Generous salary
* Flexible working policies to support a balance of home\/office environment
* Be part of a friendly and motivated team
* Regular team activities and social events
* Health care plan
* Pension
* 25 days annual leave

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