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Copywriter - Email Marketing

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Worth eCommerce

2021-12-03 07:32:15

Job location Sacramento, California, United States

Job type: fulltime

Job industry: Advert / Media / Entertainment

Job description

Email Marketing Copywriter:

Worth eCommerce is on a mission to accelerate small business. We empower eCommerce business owners to grow and scale through email and SMS marketing.

At Worth, you'll work alongside expert designers, copywriters and strategists to deliver branded messaging for an eclectic mix of clients. If you're looking for meaningful work and growth opportunities as well, this might be the beginning of a beautiful friendship.

Job Summary:

  • Write B2C email marketing copy for a variety of different client types including flows, campaigns, and popups.
  • Follow tone of voice and copy brand guidelines of our clients
  • Tailor copy to the proper subscriber segments at the right time to drive engagement, revenue, and customer lifetime value.
  • Work within Klaviyo or other email software to write, edit, and proof emails before sending.
  • Collaborate with the project managers, designers, and clients to create a high-level email marketing campaign sending strategy
  • Create and analyze a/b tests for subject lines, calls to action, etc
  • Share expert knowledge of the industry, consumer, and competitive landscape to inform insightful ideas
  • Other copywriting duties as needed ( landing pages, ads, blogs, content, etc ).

Our People:

While most of our crew is based in Portland, OR, Worth is a fully remote environment. On the clock, we're relentless and passionate about our work. Off the clock, we're a ragtag group of adventures, athletes, poets. musicians, chefs (and everything in between) who return to work on Mondays with great stories to tell.

Qualifications:

  • Minimum 2+ years of experience writing effective and engaging content for email marketing programs.
  • 1+ years of experience using email platforms such as Klaviyo, MailChimp, Constant Contact, Drip, etc.
  • Understanding of basic customer segments within email marketing
  • Ability to pair creative writing with design, data, and analytics.
  • A portfolio that demonstrates exceptional writing and conceptual thinking.
  • Experience working alongside designers and data scientists.
  • Attention to detail - you have an eagle eye for typos and errors.
  • Problem solver - you enjoy a challenge.
  • Find joy in geeking out over everything email.
  • Desire to empower small and medium-sized e-commerce companies
  • Results-focused - you are determined to drive revenue, open rates, and click-through rates

Cool Stuff You'll Get

  • The opportunity to work with a talented team on a powerful mission to help small businesses grow
  • Competitive salary
  • Excellent benefits and paid time off
  • Macbook Air M1

Job Types: Full-time

Wage Goal: $60k to $65k is the sweet spot, but open for discussion.

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