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Associate Art Director

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Athleta

2021-12-03 17:31:31

Job location San Francisco, California, United States

Job type: fulltime

Job industry: Advert / Media / Entertainment

Job description

About the Role
The Associate Art Director is primarily responsible for the strategic execution of omnichannel brand visual creative across marketing programs and channels.
This position will support the omnichannel brand visual strategy for seasonal campaigns and new programs, execute art direction and design of visual creative, assist in the concepting of seasonal campaigns and new marketing programs and work collaboratively across cross-functional teams in creating wholistic brand experiences.
The Associate Art Director will report into the Creative Director, Brand Visual and will work collaboratively across the team in creating omnichannel brand visuals for marketing programs and seasonal campaigns.
What You'll Do

  • In partnership with Creative Director and Associate Creative Director, execute upon strategic omnichannel brand marketing campaign concepts that meet business objectives
  • Influence and activate visual creative strategies across seasonal campaigns and marketing programs
  • Accomplish multiple creative projects simultaneously across all vehicles (digital, retail, print), through effective collaboration with cross-functional partners
  • Assist in the overall management of creative workflow, while keeping a pulse on team bandwidth, inspiring teamwork and ensuring resources are allocated according to project needs
  • Support in the execution of the creative process across the team, collaborating to build concept boards, photo briefs and design assets across multiple channels
  • Lead art direction and photoshoots, ensuring Brand visual strategy is compelling and consistent
  • Present creative in various settings, partnering with key business partners to garner feedback and cultivate consensus
Who You Are
  • 8+ years of design, art direction and/or creative direction experience
  • BA or BFA preferred in Graphic Design or Communication Design
  • Proficient knowledge of Adobe CS, InVision, MS, MIRO
  • Experience concepting, designing and art directing campaigns across marketing channels (including retail and digital)
  • Passion for wellbeing/fashion/lifestyle retail and understanding of current industry related trends
  • Goal oriented, with demonstrated success in managing through ambiguity and change in a fast-paced, complex environment
  • Strong critical-thinking, problem-solving and strategic-thinking skills
  • Well versed in short-term and long-range planning and execution of a portfolio of projects
  • Established skillset in relationship-building, presentation and communication (written and verbal); Demonstrated ability to collaborate and work with a variety of people in various disciplines

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