Senior Sales Analyst
Discovery Senior Living
2021-12-03 11:30:03
Bonita Springs, Florida, United States
Job type: fulltime
Job industry: Sales & Marketing
Job description
- Are you a self-starter who enjoys a challenge while having fun?
- Are you motivated by finding solutions?
- Dow working for a company with a true sales culture sound exciting?
If this is you, we want to hear from you! We are recruiting a key player to join our sales team!
Discovery Senior Living is hiring an Senior Sales Analyst to join our home office leadership team in Bonita Springs, FL.
The Senior Sales Analyst is responsible for leading the collaboration with other sales team members to track the performance and provide insight into trends affecting the company. This position will be responsible for developing an extensive understanding of target prospects and the markets in where DSL operates to achieve sales growth and net operating income (NOI) targets. This position is designed to partner with multiple stakeholders to plan business and sales tactics and produce accurate forecast of all sales initiatives.
Responsibilities:
SALES METRICS
- Collect and analyze data to identify sales opportunities, assist with revenue driving strategies, and provide insight on market conditions.
- Analyze business results and work with the sales team and other departments (Marketing, Business Intelligence, Finance and Operations) to increase the prospect base, identify strengths and weaknesses in current business tactics, and provide suggestions for improvements, as necessary.
- Using established metrics, design and deliver predictive models for sales activities and move ins.
- Develop, evaluate, and improve methods of data collection and analysis.
- Prepare complex reports of metrics and analysis and communicate findings and recommendations to the appropriate stakeholders.
- Manage multiple projects to completion with minimal guidance and with collaboration across multiple disciplines.
- Identify opportunities and collaboratively develop solutions with the appropriate stakeholders.
- Develop and maintain sales analytics reports and dashboards to provide actionable insights that support data-driven decision-making for the sales and executive leadership teams.
- Partner with sales leadership to define and operationalize key Sales KPIs to build measurement and tracking tools to put data at the center of decision making.
- Create compelling presentations and effectively communicate findings on key trends, insights, and implications while aligning stakeholders on action plans.
- Generate ad hoc reporting for Sales & Marketing.
- Recommend new processes and improvement opportunities to maximize sales revenues and sales team's productivity.
- Sales Contact Center optimization
- Be "vitals" and outside CRM expert to identify needs and enhancements
REVENUE OPTIMIZATION
- Lead all pricing programs to achieve desire outcomes through the complete and accurate value pricing process:
- Collaborate with Regional Director of Sales to determine pricing priorities.
- Support the collection of data to determine views, distance, and amenity coding for the purpose of accurately pricing a community.
- Review with local community sales team and Executive Director to solicit feedback.
- Working closely with key stakeholders to design and develop a dynamic pricing model for each floor plan for implementation across all communities.
- Act as pricing project lead for all newly acquired communities in completing the value pricing exercise.
- Work closely with Sales Training Director in creating sales training and talking points to explain pricing differentiator with prospects and their influencers.
- Consult with all key stakeholders to lead the cyclical adjustments to market rates.
- Generate analytics to support the revenue optimization program, including the use of incentives, and specialized pricing.
- Evaluation of incentive usage and prospect acceptance to determine future incentive use.
COMPETITION:
- Assess all Competitive Market Analysis and partner with RDS to ensure complete and accurate information.
- Lead 3rd party competitive shops with outside vendor, creating the questions, responses, and action items.
- Consistently gather and explore 3rd party data (NIC) to evaluate occupancy rates versus DSL communities.
- Contribute to the Business Intelligence competitive evaluations of the bubble" charts and differentiation between lifestyle options and apartment types.
FINANCIAL / BUDGET
- Actively participate in the budget process to calculate planned market rate adjustments to maximize revenue.
- Create evaluation tools of the monthly Executive Financial Report and write an executive summary of sales financial results.
- Partner with finance stakeholders to produce financial proformas for potential projects, including new builds and changes to lifestyle options.
Qualifications:
- Bachelor's Degree in business, finance, or related field.
- Master's in business administration or Finance, preferred.
- Four years in a business analyst role.
- Multifamily or Senior Living experience a plus.
- Ability to travel up to 20%
Benefits:
In addition to a rewarding career and competitive salary, Discovery offers a comprehensive benefit package.
Eligible team members are offered a comprehensive benefit package including medical, dental, vision, life and disability insurances, paid time off and paid holidays. Team members are eligible to participate in our outstanding 401(k) plan with company match our Employee Assistance Program and accident insurance policies.
Thank you for your interest in Discovery Senior Living careers.