Senior Manager, Events Marketing
OneTrust
2021-12-03 08:51:22
Atlanta, Georgia, United States
Job type: fulltime
Job industry: Sales & Marketing
Job description
Strength in Trust
Our goal at OneTrust is to bring the power of trust to companies all over the world. Using cutting-edge technology and a real-world approach to ethics, compliance, privacy, security, and third-party risk, we've created a no-nonsense platform to help supercharge the global push for trust.
The Challenge
OneTrust is looking for an experienced, organized and metrics-driven events marketer to drive our OneTrust user conference series, TrustWeek. As the Senior Manager of Event Marketing for TrustWeek, you are responsible for strategizing, designing, driving, executing, and measuring live, virtual and hybrid events that target customers, prospects, and partners. You have a passion for creating unparalleled event experiences to propel OneTrust brand awareness, create strong customer advocacy and drive demand. You'll work closely with a cross-functional marketing team to identify the best strategies for OneTrust; manage end-to-end planning; rethink how to make virtual, hybrid, and in-person events compelling; and report out regularly on business results.
Your Mission
- You will manage and lead the flagship event for our organization, TrustWeek.
- Drive the end-to-end strategy, design, content development, and execution of TrustWeek and any series of events tied to TrustWeek.
- You will combine event management, technology, and marketing expertise to build a world-class attendee experience for attendees.
- You will conceive new ways to reach net new target audiences through a detailed promotional plan
- You will be part of the OneTrust leadership team and responsible for leading a agile, highly productive and engaged team with a 'roll up your sleeves' leadership approach
- Execute event experiences end-to-end with an 'on-time, on-strategy, on-budget' mentality and a hands-on approach.
- Help define engagement strategies and goals for the event, manage the budget and event program plan, and oversee a variety of vendor and venue partners to ensure all stakeholders deliver a high-quality experience for our community members.
- You will also utilize exceptional communication skills to manage leadership reviews and post event debriefs, and be asked to invent new event formats to raise the bar on attendee experience.
- You will interface with multiple stakeholders to plan the event, and be comfortable influencing event strategy adoption at senior level at OneTrust.
- Partner with subject matter experts across the organization to develop engaging and relevant experiences that drives event attendance and conversions
- Manage each event's campaign plans, budgeting, goal setting for both lead and pipeline generation, tracking towards the goals, and reporting on the ROI of the event.
- Work with partner and business development teams to create sponsorship opportunities for our partner network to participate in our events.
- Plan for in-person events, from contracting hotel and meeting space, audio-visual equipment needs, food & beverage needs and networking receptions (post pandemic, of course!)
- Keep up with the latest trends in in-person and virtual events and make strategic recommendations for how to incorporate into OneTrust event strategy.
- Strong ability to lead a team with goals and metrics to measure success
- Blended product management and event execution experience that will enable you to define the vision for an event, influence senior leaders to support, and manage the team through execution.
- Proven experience delivering both large scale (2k+ people) and more intimate executive (C-suite) events to a very high standard on behalf of a broad range of customers.
- A career path that demonstrates increasing levels of responsibility and proven success delivering measurable results.
- To have success in the role you will be a highly motivated, organized leader with outstanding communications skills, as well as experienced at hiring, developing and growing large teams on complex events
- Skilled contract negotiator with a demonstrated track record of finding creative ways to do more with less within the confines of allocated budgets
- Industry experience in large tech companies
- Exemplary communication skills across internal and external stakeholders
- Passion for working in a lean, fast-paced organization, and desire to own and refine processes
- Knowledge of Salesforce to measure and report on effectiveness of event campaigns
- An energetic and can-do attitude with ability to rally teams around an initiative
Your Experience Includes
- 8-10 years of experience building and developing teams responsible for complex, high profile events.
- Superior oral and written communication skills with an innate attention to detail.
- Track record of inventing new event concepts and taking them from inception to implementation.
- Prior experience in enterprise software, SaaS, or IT-specific software a plus.
- Manage organization sizes over 5+ individuals, and high-cost event budgets
Extra Awesome
- Experience working in event platforms such as Zoom, On24, or similar tools
- Experience working in project management tools such as Monday.com
As an employee at OneTrust, you will be a part of the OneTeam. That means equity, bonuses, unlimited PTO, and 100% paid medical benefits (and that's just the beginning!).
Some Benefits Differ Depending On Region, But Here's What You Can Expect From Our OneTeam Total Rewards Program
Our employee rewards philosophy spans mental, physical, and emotional well-being because we want our people to succeed both in and out of the office.
- Competitive Compensation: We offer top pay for top talent with competitive total packages including equity for all, performance bonuses, and retirement savings with match. We're also committed to fair and equitable pay practices.
- Workstyle Flexibility: At home or in the office, we trust you to get the job done. Our people have the option to work in the office, fully remote, or a hybrid based on their role. Explore a new country with our short- and long-term global mobility program, and go green with commuter program discounts, and in-office perks (free food, drinks, and happy hours, anybody?).
- Career Development: You're not just joining any company; you're joining the #1 fastest growing company on the 2020 Inc. 500 and the category-defining software platform for trust. You can become an expert and earn industry certifications with training and exams paid for by us and access to our learning & development program and guest speaker series.
- Employee Recognition: We celebrate our accomplishments the best way we know how - together. Our people are invited to attend employee appreciation social events (including our awesome annual holiday party), participate in ticket giveaways for local city events based on your home office location, and celebrate one another through our #CheersforPeers channel.
- Focus on Wellbeing: Take the vacation or volunteer - we have unlimited PTO globally. You'll also have access to ClassPass memberships, generous company holidays and your birthday off, paid sick days, Employee Resource Groups (or, as we call them, Employee Trust Groups), and other ways to get connected or support company diversity, equity, and inclusion goals.
- Health Benefits: No package is complete without great health benefits. This role may receive company-paid employee healthcare premiums, parental leave, and access to mental health benefits and employee assistance programs. Specific benefits differ by location, so please check with your recruiter to specify what this role will receive.
When you join OneTrust you are stepping onto a launching pad - the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new industry - Trust. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career
OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.