Vice President, Commercial Sales - Diamond W

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Job description

Join Diamond W, a leading floor covering distributor in the West serving the retail, builder and contract flooring trade since 1947. We are a customer focused company, providing our business partners with products that offer a very compelling value proposition and we take pride in our passionate team that is obsessed with providing service and support unsurpassed in our industry. Our people are what differentiates us from the competition!

Vice President, Commercial Sales

The VP, Commercial Sales will be responsible for leading and developing the territory sales team for Southern California, Arizona and Nevada. This position requires the development and execution of the overall sales strategy for the region resulting in achieved objectives and sales growth. In addition, the VP, Commercial Sales will drive collaboration between internal stakeholders including other territory managers, marketing teams and customer service to ensure a consistent and positive customer experience.

Responsibilities

• Develop a thorough understanding of the Company's overall business direction, its mission, and operating strategies.
• Responsible for translating Diamond W' s overall direction and objectives into a regionalized marketing plan encompassing and implementing strategic sales plans and forecasts to achieve objectives for region.
• Meets regional sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
• Lead, motivate and develop a regional sales team to set sales strategy & vision and prioritize opportunities, primarily focusing on selling activities to contractors, A&D community and end users.
• Maintain and expand customer base by driving collaboration and partnerships with flooring contractors, the A&D community and end users to achieve market share, gross margin and key account growth targets to achieve strategic development of the market.
• Evaluates sales trends and research to adjust sales strategy to meet changing market and competitive conditions.
• Monitors competitor sales and marketing activities.
• Reviews and analyzes sales performances against programs, quotas and plans to determine effectiveness.
• Provide monthly sales and market updates for regional leadership and support teams, including competitive activity, product trends, promotional activity and progress toward KPIs.
• Execute sales blitzes and product launches.
• Build and maintain positive relationships with key internal stakeholders including other sales managers, territory managers and marketing and customer service in order to execute outstanding experiences for customers.
• Represent Company in a professional manner when engaging contractors, architects, design firms or end-users.
• All other duties as assigned.

Desired skills and experience

• Bachelor's degree in Business, Marketing or other related field; or equivalent combination of education and experience
• Minimum of 5 years of sales management experience in commercial flooring with demonstrated success in leading and coaching sales team(s)
• Exceptional strategic skills with ability to build and execute a business plan
• Knowledge of the healthcare, education and multi-unit housing segments a plus
• Strong computer skills (Microsoft Office) and experience with CRM
• Able to train others on products and processes
• Strong communication and presentation skills
• Strong organizational and project management skills
• Overnight travel is required (25%-50%)

Come and see how life is at Diamond W!

About Diamond W

Diamond W, a subsidiary of Tarkett North America, has four locations and $60 Million in sales annually. We are a master distributor of Tarkett Commercial and Residential products servicing California, Arizona and Nevada. We also offer our customers quality non-Tarkett branded SPC, WPC, Hardwood, Carpet and various sundry items. Tarkett purchased Diamond W in 2007 and this dynamic partnership enables us to sustain unsurpassed service levels throughout our footprint.

About Tarkett

With a history of 140 years, Tarkett is a worldwide leader in innovative flooring and sports surface solutions, with net sales of €3 billion in 2019. Offering a wide range of products including vinyl, linoleum, rubber, carpet, wood, laminate, artificial turf and athletics tracks, the Group serves customers in over 100 countries across the globe. Tarkett has 12,500 employees and 33 industrial sites, and sells 1.3 million square meters of flooring every day, for hospitals, schools, housing, hotels, offices, stores and sports fields. Committed to change the game with circular economy, the Group has implemented an eco-innovation strategy based on Cradle to Cradle® principles, with the ultimate goal of contributing to people's health and wellbeing, and preserving natural capital.

By joining us, you will be part of an international culture where you can expand your horizons, change the game and design the future of society. And where our values of collaboration, creativity, commitment and caring underpin our success.

Come and see how is life at Tarkett!