Manager, Commercial Strategy & Insights (CNS)
Otsuka Pharmaceutical
2021-12-03 07:34:16
Princeton, New Jersey, United States
Job type: fulltime
Job industry: Sales & Marketing
Job description
Responsibilities The Commercial Strategy & Insights (CSI) Manager role supporting the Central Nervous System (CNS) businesses at Otsuka Pharmaceuticals supports the commercial insights needs for inline brands and early development assets. The CSI Manager will be responsible for market research, competitive intelligence and other commercial research for Otsuka's portfolio of brands and assets indicated to treat patients living with mental health conditions. The role will support one or more CNS brands and Life Cycle Management (LCM) opportunities. The role reports to the CSI Senior Manager for CNS and will work day-to-day with business analytics and insights personnel. The Manager is expected to conduct insightful and actionable market research that will have a positive impact on brand performance and inform decision making for marketing and sales. Key stakeholders for the CNS CSI Manager include the respective Brand Teams and Commercial Operations. The CSI Manager is responsible for the design, execution, and management of market research projects. In addition, the CSI Manager is expected to commission and partner with MR agencies for primary and secondary research in the US and international markets, as needed. The position requires proficiency in business analytics as well as leadership and collaboration with marketing and sales partners. The person in this position will be part of the Commercial Strategy & Insights organization and work directly with the CNS brand team. Knowledge and Skills Requirements: Self-starter that will proactively take ownership of building internal relationships and learning the Otsuka culture. Comfortable working in a dynamic and fast-paced environment. Proven track record of applying market research insights to positively influence brand performance. Oversee and deliver qualitative and quantitative primary market research. Experience working with secondary market research data, including prescription data, patient-level data, sales data, and payer data. Proven experience and expertise integrating primary and secondary data into synthesized information and insights. Ability to develop and leverage new market research tools and process to drive deeper insights. Lead special projects as required by the needs of the business. Represent the function in various business meetings. Working knowledge of the clinical development process and product life-cycle from early stage through product launch, maturity and loss of exclusivity. Strong, game-changing analytical abilities and insights generation skills. Strong interpersonal and communication skills. Ability to collaborate with marketing/sales partners and to influence decision making. Experience managing and developing vendor relations so that the agency can best contribute to Otsuka's future success. Strong team player with good leadership skills. Education/Experience: Minimum of 5 years of experience in a marketing sciences/business analysis role in the pharmaceutical or consumer package goods industry (client or vendor side), including a minimum of 3 years of market research experience. Bachelor's degree. MBA/Graduate degree a plus. CNS or Consumer behavior experience a plus. Come discover more about Otsuka and our benefit offerings; Disclaimer: This job description is intended to describe the general nature and level of the work being performed by the people assigned to this position. It is not intended to include every job duty and responsibility specific to the position. Otsuka reserves the right to amend and change responsibilities to meet business and organizational needs as necessary. Otsuka is an equal opportunity employer. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to their protected veteran or disabled status, or any protected status. Statement Regarding Job Recruiting Fraud Scams. Job postings, job offers, or introductions to enter into a business relationship with Otsuka through a third-party vendor may be unauthorized. Avoid being the subject of a scam by dealing only directly with Otsuka through its official Otsuka Career website Any authorized third-party vendor job boards should redirect any inquiry to this Otsuka Career website.