PR Account Supervisor, Real Estate
Antenna
2021-12-03 07:32:07
New York City, New York, United States
Job type: fulltime
Job industry: Real Estate & Property
Job description
Antenna is an integrated marketing & public relations agency with offices in New York, New Jersey, Chicago and San Francisco. We work with many innovative, impactful and socially responsible companies to help build their brands and power their business. If you're looking for a creative, strategic and collaborative environment that allows your voice to be heard and challenges you to grow, this is for you.
Antenna is looking for an Account Supervisor for our Spaces practice to lead the development, coordination and execution of integrated marketing and public relations activities on behalf of clients. This role will be temporarily remote due to COVID-19 and thereafter can be based in either our San Francisco, New York, New Jersey or Chicago offices.
PRIMARY RESPONSIBILITIES
Account Strategy and Management:
- Lead strategy development and creation of plans for successful client programs
- Facilitate and lead the creative development process including brainstorms; encourage teammates to identify fresh approaches to client programs
- Advise on roles and responsibilities across account teams
- Monitor timesheets for accounts and advise on client budget management
- Ensure seamless coordination, communication and project management between cross-functional teams in public relations, digital marketing, graphic design, web development, and marketing automation.
- Manage projects to ensure on-time delivery of high-quality work for all clients
Client Relations:
- Serve as the primary point of contact across accounts
- Lead client strategy meetings and status calls
- Work with junior staff to refine email and phone communication
- Supervise junior staff to ensure maintenance of internal and client-facing dashboards
Media and Analyst Relations:
- Develop and oversee execution of media strategy across accounts, including proactive and reactive opportunities
- Demonstrate ability to consistently judge validity/strength/newsworthiness of pitch themes and angles with accuracy
- Conduct media outreach via phone, email and other platforms and regularly secure coverage in top-tier and trade media
- Strengthen relationships with key contacts, focusing on top-tier print, online and broadcast media and trade media; meet at least one reporter per quarter
- Support junior staff in developing relationships with reporters in trade, regional and national media
- Finalize written pitches; advise on phone pitching
- Set goals for media coverage for junior staff and help them meet those goals
Messaging and Content Creation:
- Help drive the strategic messaging process to inform all content creation.
- Manage editorial process for client account teams, including the drafting and/or editing of press releases (including AP Style conformity), bylines, case studies, infographics, ebooks, website copy, newsletters, social media, presentations, speaking abstracts, award nominations, and marketing/sales collateral, among other content pieces.
- Liaise with the creative and digital teams to develop visual content
- Master ability to develop written materials that appropriately balance client objectives with media requirements
Ant Management and Mentorship:
- Work with junior staff to develop and strengthen PR skills and understanding of clients' industries
- Lead and participate in agency team building activities
- Effectively "manage up" to Directors and VPs
- Oversee Asana maintenance
QUALIFICATIONS
- 4+ years of direct public relations experience or related areas
- Interest in and knowledge of the Real Estate Industry
- Ability to think strategically and connect client goals/objectives with integrated marketing and PR program approaches
- Self-motivated, proactive and flexible
- Ability to work independently and as part of a team
- Strong writing, editing and communication skills
BENEFITS & PERKS
- Competitive salary
- 18 days PTO to start and company paid holidays
- Floating Holidays
- Paid personal volunteer day
- Winter recess and Summer Fridays
- Comprehensive medical, dental and vision insurance
- Retirement 401(k) with matching
- Mentorship Program
- Career development, training and mobility
- Flexible and friendly office culture
- Work from home policy
- Healthy snacks
- Regular outings, celebrations, happy hours and adventures
- Gym reimbursement
Antenna Group is an equal opportunity employer and is committed to fostering a diverse, inclusive, supportive and respectful environment.
Antenna has a mandatory COVID-19 vaccination policy for all employees reporting to any of our offices or attending any Company-sponsored event. The Company requires that all employees be vaccinated against COVID-19, but will provide accommodations as required by law.