Group Product Marketing Manager | Platform & Ecosystem
Ramp
2021-12-03 07:32:09
New York City, New York, United States
Job type: fulltime
Job industry: Banking & Financial Services
Job description
Ramp is building the world's first finance automation platform designed to save businesses time and money. Ramp offers 5-in-1 software that consolidates corporate cards, expense management, bill payments, accounting, and reporting into one simple and free solution. More than 2,000 businesses are using Ramp for over $1 billion in annualized transaction volume. Customers include some of the fastest growing startups and unicorns like Ro, DoNotPay, ClickUp, and Applied Intuition, as well as established businesses across the US such as Bristol Hospice, Walther Farms, Douglas Elliman, and Planned Parenthood.
Founded in 2019 Ramp is NYC's fastest growing startup, having achieved a unicorn valuation of $3.9 billion in just over 2 years. Ramp has raised $620 million in funding from investors including Founders Fund, Stripe, Goldman Sachs, Coatue Management, D1 Capital Partners, Redpoint Ventures and Thrive Capital, as well as over 100 angel investors who were founders or executives of leading companies. Ramp is part of the Forbes Fintech 50 and Fast Company's Best Workplaces for Innovators program.
About The Role
As a senior leader on the Product Marketing team, you will be responsible for defining the market narrative and GTM strategy for Ramp's finance automation platform and ecosystem partnerships. The ideal candidate has experience working closely with product and business development teams to build successful GTM frameworks & launch platform-enabled solutions across a diverse range of partners.
What You'll Do
- Own messaging and positioning for a variety of product, channel & financial services partnerships
- Define a scalable GTM strategy for partners that maximizes pipeline generation & brand equity
- Quarterback marketing launches for strategic partnerships & key platform use cases like Travel
- Build compelling sales assets and enable sales teams across the Ramp ecosystem
- Hire and lead a team of high-performance product marketers
- Partner closely with the Product & Business Development teams to shape the product roadmap
- Collaborate with Marketing & Growth teams to develop campaigns that increase activation & retention
- Study the market landscape & make strategic partnership recommendations to help Ramp win
- 8+ years in a product or solutions marketing role at B2B software company
- Familiarity with complex SaaS and/or financial services ecosystems
- Experience taking complex product offerings to market (you can position and launch new products in your sleep)
- Excellent communication and project management skills - you will own complex launches and partnership initiatives that require working with a diverse set of stakeholders
- Extreme agility and a strong bias towards action (you will need to roll up your sleeves and produce one minute and zoom out and strategize the next)
- Prior people management experience
- Ability to work autonomously and influence in a fast-paced startup environment
- MBA or BS in economics, computer science, MIS, or related STEM field
- Experience with technical product marketing and/or developer marketing
- Fintech and financial services domain expertise
- 100% medical, dental & vision insurance coverage for you
- Partially covered for your dependents
- 401k (including employer match)
- Parental Leave
- Unlimited PTO
- WFH stipend to support your home office needs
- Monthly wellness stipend
- Annual education reimbursement
- Relocation support