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Director of Public Affairs

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Hall of Fame Resort's Entertainment Co.

2021-12-03 07:34:23

Job location Canton, Ohio, United States

Job type: fulltime

Job industry: Executive Positions

Job description

The Director of Public Affairs at Hall of Fame Village powered by Johnson Controls (the "Destination"), a subsidiary of the publicly traded Hall of Fame Resort & Entertainment Company (the "Company" / NASDAQ: HOFV, HOFVW), will be responsible for development and implementation of external communications. This position will report directly to the Executive Vice President of Public Affairs.

The Director of Public Affairs will focus on employee communications, events, philanthropy, video teams and various stakeholders within the different lines of HOFV businesses in order to develop and execute annual communication plans and budgets. This position will also ensure that communication support is constantly being provided and the messages accurately portray HOFV's business's values and objectives. The Director of Public Affairs will manage the Communications Coordinator on the team and the relationship with external Public Relations Agency.

Primary Responsibilities:

Business Communications:

o Work on HOFV press releases announcing milestones and other positive news stories as well as responses to industry inquiries including press statements.

Writing and Communications:

o Work with all HOFV departments as needed on content creation of corporate communications.

o Create and manage calendar of editorial and company content, content for internal posting of news, company newsletter, press releases, award nominations and media advisories.

o Oversee news library.

Systems:

o Understand the different internal and external systems available to deliver messages to different audiences.

Media Relations:

o Update company media relations policies and managing media relations as needed.

Strategy and Analytics:

o Assess the effectiveness of the business's communication and put in place measures that will create awareness and momentum as well as test the effectiveness of communication activities in the business.

o Conduct analyses on audience segmentation, key messages, communications schedules etc., reporting findings directly to the EVP of Public Affairs.

Opportunities/Innovation:

o Seek out new creative and innovative ways and opportunities for elevating the business's brand.

o Identify and promote newsworthy stories and topics of interest on the business's behalf ahead of the curve, which establishes the business as thought leader, which increases the business's popularity with the audience. Some of these stories may relate to client topical guest columns, consumer relations, current affairs, regulatory and policy changes, executive profiles, awards, and human-interest pieces, among other topics that will leverage media channel and consumer attention for the business.

Other duties as assigned.

Core Competencies:

* Vision and Strategic Thinking: Sets and champions a clear future direction. Addresses issues to sustain competitive edge and maintain market dominance. Anticipates needs and priorities.
* Entrepreneurship: Champions innovation and encourages new ideas. Builds momentum to get things done by communicating clearly and consistently. Acts decisively. Helps others to successfully manage organizational change. Recognizes successes and informed risk-taking.
* Integrity: Is ethical and honest in all dealings. Keeps confidences and is highly responsible in managing strictly confidential information. Treats others fairly and equitably. Delivers what is promised. Is respected by others.
* Accountability for Results: Sets goals and high standards to accomplish these goals. Follows through on all commitments. Has a sense of direction and keeps focused but knows when to be flexible and adapts accordingly. Maintains a positive attitude despite stress, frustration, and ambiguity; recovers quickly from disappointments and setbacks. Questions how things were done in order to develop ways to do things more efficiently. Encourages diverse thought and welcomes contributions.
* Relationship Management/Collaboration: Builds, maintains, and values positive relationships inside and outside the organization. Allocates effort to understanding and meeting needs of customers and targeted prospects, The NFL, Pro Football Hall of Famers, and community leaders. Assists others in accomplishing their goals. Communicates effectively and speaks and writes clearly. Listens and values contributions of others.
* Learning Agility: Learns technology, new systems, and processes to improve job proficiency. Inspires and encourages others to learn and grow in their careers.
* Coaching and Development: Encourages and inspires employees' development and long-term career growth. Conveys high expectations for others. Regularly provides helpful guidance and advice.
* Execution: Ability to take plans and execute against them to implement profitable outcomes for the company.

Required Knowledge, Skills, & Desired Qualifications:

* Bachelor's degree in Communications, Public Relations, Journalism, English or another related field. MBA preferred.
* 10+ years corporate communications experience, preferable within a publicly traded company.
* Skilled in program development and execution of PR strategies.
* Current leadership responsibilities overseeing communications.
* Experience working with PR agencies.
* Ability to thrive in a high-volume and fast-paced work environment.
* Previous experience in leading teams and managing budgets.
* Proven track record of successful media relations coverage; proven experience in pitching business and consumer stories to various media outlets, including bloggers.
* Strong writing and editing skills; background in AP-style writing.
* Proven ability to multi-task; strong organizational skills and attention to detail.
* Ability to work a flexible schedule (nights, weekends & holidays as necessary).
* Must be available to work in Canton, Ohio.

Benefits:

* Medical Insurance
* Dental & Vision
* Life Insurance
* STD/LTD
* 401K
* Supplemental Insurance

About Hall of Fame Resort & Entertainment Company

The Hall of Fame Resort & Entertainment Company (NASDAQ: HOFV, HOFVW) is a resort and entertainment company leveraging the power and popularity of professional football and its legendary players in partnership with the Pro Football Hall of Fame. Headquartered in Canton, Ohio, the Hall of Fame Resort & Entertainment Company is the owner of the Hall of Fame Village powered by Johnson Controls, a multi-use sports, entertainment, and media destination centered around the Pro Football Hall of Fame's campus. Additional information on the Company can be found at .

About Hall of Fame Village powered by Johnson Controls

Hall of Fame Village powered by Johnson Controls, a Hall of Fame Resort & Entertainment Company Destination, is a mixed-use sports, entertainment, and media destination located in a 200-acre tourism development district in Canton, Ohio. The Pro Football Hall of Fame Museum will serve as the heart of the Hall of Fame Village powered by Johnson Controls campus, surrounded by the varied components being built around it. In total, there will be ten additional components that will shape the landscape of George Halas Drive. This once-in-a-lifetime project and company built upon the Pro Football Hall of Fame's mission, values, and vision positioned as "The Most Inspiring Place on Earth!" for all those who will play the Game, played the Game, and love the Game.

Today, Hall of Fame Village powered by Johnson Controls includes two active components, the National Youth Football & Sports Complex and Tom Benson Hall of Fame Stadium, and the infrastructure to support additional expansion plans. Tom Benson Hall of Fame Stadium is a 23,000 seat, best-in-class, sports and entertainment stadium which hosts the Hall of Fame Game (always the first nationally televised NFL game of the season), the Hall of Fame Enshrinement for NFL players, and the Concert for Legends (hosted previously by Tim McGraw, Maroon 5, and Imagine Dragons), as well as the football programs of Canton McKinley High School and Walsh University, the Black College Football Hall of Fame Classic, and many more events year-round, quickly becoming an elite entertainment venue for the region. Additional information on the Company can be found at .

Hall of Fame Resort & Entertainment Company and its subsidiaries are equal opportunity employers.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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