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SEO Specialist

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American Residential Services

2021-12-03 12:34:25

Job location Memphis, Tennessee, United States

Job type: fulltime

Job industry: Trades & Services

Job description

American Residential Services, operating under the trade name ARS/Rescue Rooter, is looking for a SEO Specialist to report to our SEO Manager. This individual will play a key role within our digital marketing team by implementing technical projects for ARS.com and the sites under the broader company umbrella.


To ensure success as our SEO Developer, you should be a proficient front-end developer with expertise in several coding languages and the latest SEO development tools. A top-notch candidate will demonstrate a deep understanding of all kinds of SEO approaches and be able to own SEO development, deployment, and maintenance. This role will utilize search engine algorithms, run and evaluate site performance tests and technical audits, understand website technologies, and execute tactical strategies based on internal and competitive analysis.


  • Performing periodic technical audits and site performance tests on the websites, implementing any necessary changes
  • Working with the web developer to ensure website design, layout, and coding is optimized for search
  • Executing consistent tracking, reporting, analyzation and improve technical SEO performance
  • Monitoring SEO trends, best practices and techniques to ensure cutting edge strategy, top website rankings and identification of new opportunities
  • Assisting with integrations to enhance or maintain SEO competitiveness
  • Helping develop new SEO tests and strategies
  • Planning website SEO contingencies for problems that may arise
  • Helping evaluate, assess, and implement SEO toolsets
  • Assisting with content and on-page optimization, which includes writing and editing the company website content using best practices for SEO
  • Collaborating with SEO manager, agency partners, and other in-house departments to meet company goals
  • + years of working experience in technical SEO, front-end development, or similar role
  • Proficiency in front-end programming languages, such as HTML, CSS, JavaScript
  • Experience with back-end programming languages is beneficial
  • Proficiency using major SEO analytics, reporting, and crawling tools (Google Search Console, Google Analytics, Ahrefs, Screaming Frog, Semrush)
  • Solid understanding of general SEO principals and the web-design process
  • Strong knowledge of Core Web Vitals and their impact to SEO
  • Strong knowledge of page schema

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