Director of Sales & Marketing-- $500 Hiring Bonus

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Job description

Overview:
This individual is responsible for fulfilling leasing and move in goals. They are also expected to maintain a positive image of the community with referral sources, residents, and staff personnel. They supervise the sales and marketing personnel at the community.

Essential Functions:
• Schedule, organize, and conduct tours with prospective resident of independent and
assisted living, memory care and skilled nursing.
• Respond and follow-up with to all walk-ins, phone ins, mail-ins timely and appropriately.
• Create, plan and implement with Sales and Marketing Team and Program Director
events to bring in prospective residents, current leads and professionals such as, but not
limited to: seminars, speakers, themed events, and family nights.
• Develop and maintain a good working relationship with residents, families, and
professional providers of care.
• Maintain a working knowledge of all software programs.
• Participate in weekend call coverage in Manager Rotation unless they have a standing
schedule that already encompasses one or more weekend day.
• Secure the required number of budgeted move ins and achieve net gains each month
• Treat each inquiry with value.
• Work closely with the Executive Director and Regional Director of Operations, and
Divisional Director of Sales and Marketing in development and implementation of the
quarterly marketing plan.
• Create and implement a strong community outreach program that generate the
necessary number of referrals to reach sales goals.
• Complete quarterly media planning with current vendor on a timely basis.
• Keep Executive Director informed of all sales activity daily.
• Maintain Senior Lifestyle Hot Board/Move in Move out board.
• Communicate any special needs of the incoming resident to the appropriate personnel.
• Manage use of sales toolbox.
• Assure every alternative is considered before closing a lead.
• Keep informed of all trends, developments, concepts and techniques in his/her field that
affect product.
• Understand the need of the senior and the aging process.
• Maintain and work an active, meaningful waitlist.
• Visit competitors quarterly.
• Maintain confidentiality of all pertinent information.
• Comply with all Senior Lifestyle Policies, cities, state, and federal regulations pertaining
to Residents' accounts as it relates to Medicare, third party billing, etc.
• Interact professionally and effectively with all levels of the organization, residents, family
members, etc.
• Perform other duties as assigned

Benefits Description:
Senior Lifestyle offers a comprehensive benefits plan to eligible team members including health, dental, vision, retirement benefits, short-term disability, long-term disability, and paid time off. Team members may also be eligible to receive a bonus based on their position. All Senior Lifestyle positions are eligible to use DailyPay, an application that allows you to access your earned but unpaid wages before your next payday. Senior Lifestyle requires proof of COVID-19 vaccination for all employees because of our commitment to the health and safety of our residents, their family members, and all of our team members.