Brand Communications Specialist
Randstad Technologies
2021-12-03 07:34:51
salary: 105000.00 US Dollar . USD Annual
Santa Clara, California, United States
Job type: fulltime
Job industry: Sales & Marketing
Job description
job summary:
Required Skills:
? Ability to create and maintain strong media relationships using excellent verbal and
written communication skills; may include public speaking and presentations.
? Experience working/partnering with major national and international earned media
organizations.
? Express our brand and message to different target audiences with ability to prioritize and
handle concurrent assignments with strong attention to detail; problem-solver and
collaborator within a fast-paced environment.
? Demonstrates the ability to work autonomously and/or collaboratively on multiple
projects with variable timelines and deadlines.
? Highly proficient with tools and software such as Google Analytics, Google Suite,
Microsoft Office, or related software.
? Familiarity with B2B and B2C advertising campaigns.
Minimum Qualifications:
? Bachelor's degree in Marketing, Communications, Journalism, or related field.
? 3-5 years of relevant experience in marketing and/or communications.
? E-commerce/web industry experience is highly preferred.
? Portfolio of relevant, previous projects highly preferred.
? Excellent communication skills verbal and written.
location: Santa Clara, California
job type: Permanent
salary: $90,000 - 105,000 per year
work hours: 8am to 4pm
education: Bachelors
responsibilities:
Key Responsibilities:
? Collaborate with the sales and/or marketing team to fully understand product and
communication needs.
? Gather the necessary materials to understand the project and competition in the area,
such as marketing collaterals or previous marketing campaigns; analyze materials to
determine the most effective communications technique.
? Draft and propose communications & public relations campaigns, which may include
social and online media, print media, and other multimedia.
? Coordinate with external vendors and partners on relevant campaigns.
? Clearly articulate brand's positioning and value proposition of company's products and
services in all external messaging
? Gather and analyze Company share of voice in media and inform sales and product
teams.
? Present brand and messaging campaigns, recommendations, and solutions to the
marketing VP, and/or marketing team.
? Track ROI for marketing campaigns and measure the performance of marketing
strategies. Evaluate and report the success of marketing campaigns once completed.
? Perform other related tasks and duties as assigned.
qualifications:
- Experience level: Experienced
- Minimum 3 years of experience
- Education: Bachelors (required)
skills:
- Advertising
- b2b
- b2c
- google analytics
- google suite
- microsoft office
- public speaking
- presentations
- Marketing
- Ecommerce
For certain assignments, Covid-19 vaccination and/or testing may be required by Randstad's client or applicable federal mandate, subject to approved medical or religious accommodations. Carefully review the job posting for details on vaccine/testing requirements or ask your Randstad representative for more information.
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
Qualified applicants in San Francisco with criminal histories will be considered for employment in accordance with the San Francisco Fair Chance Ordinance.
We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.