Product Director, Cardiovascular Professional Promotions Omni-Channel

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Job description

Janssen Pharmaceuticals, Inc. is recruiting for a Product Director, Cardiovascular Professional Promotions Omni-Channel based in Titusville, NJ.

At the Janssen Pharmaceutical Companies of Johnson & Johnson, what matters most is helping people live full and healthy lives. We focus on treating, curing and preventing some of the most devastating and complex diseases of our time. And we pursue the most promising science, wherever it might be found.

Janssen Pharmaceuticals, Inc. provides medicines for an array of health concerns in several therapeutic areas, including Cardiovascular, Metabolic, Mental Health, and Pain Management. Please visit for more information.

We are Janssen. Our mission drives us. Our patients inspire us. We collaborate with the world for the health of everyone in it.

The Product Director, Cardiovascular Professional Promotions Omni-Channel is a critical marketing position within the Janssen Cardiovascular & Metabolism (CVM) team and will be responsible for developing and deploying omni-channel and non-personal HCP professional promotional strategies for the brand across all current and future indications.

Key Responsibilities / Areas of Focus:

• Lead development and implementation of HCP professional promotion omni-channel strategies and tactics for both current and new indications, including:
  • Leadership of Agile Marketing approach
  • Evolution of Dynamic field selling approach
  • Generation of specific "use cases" based on customer and marketplace insights
• Lead strategic development and oversee tactical execution of non-personal promotional elements, including:
  • HCP website
  • HCP media plan
• Work closely with HCP Marketing, Franchise Strategy, Commercial Excellence, Sales Operations, Field Selling, and external agencies to build, align and execute strategies
• Continually assess competitive landscape and respond accordingly
• Work within regulatory and HCC guidelines to achieve goals

Qualifications

• A Bachelor's degree is required
• Minimum of 7 years of in-line healthcare or pharmaceutical commercial experience is required
• Minimum of 1 year marketing experience is required
• Strong proven ability to be innovative and proactive
• Excellent written & oral communication skills with proven ability to provide clarity in complex situations
• Solid analytical and strategic thinking with proven ability to translate strategy and analysis to a tactical, executable level to deliver on business objectives
• Strong proven ability to lead teams, collaborate, and influence without authority
• An MBA is preferred
• Previous omni-channel and digital marketing experience is preferred
• Previous pharma sales or sales management experience is preferred
• Previous Cardiovascular experience is preferred

This position is based in Titusville, NJ and may require up to 20% domestic travel.

Johnson & Johnson Family of Companies are equal opportunity employers, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, protected veteran status, disability status, or any other characteristic protected by law.

Primary Location
United States-New Jersey-Titusville-1125 Trenton Harbourton Road
Organization
Janssen Pharmaceuticals, Inc. (6062)
Job Function
Marketing
Requisition ID
W