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Marketing Director

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GoCollect

2021-12-03 07:31:57

Job location Charlotte, North Carolina, United States

Job type: fulltime

Job industry: Sales & Marketing

Job description


GoCollect - Director of Marketing


GoCollect is hiring a Marketing Director who will be responsible for leading our organization's marketing efforts. This is a critical role for our organization as we are experiencing record growth. The opportunity to be a part of a start up at the stage we're in is full of endless possibilities for upward mobility with proven success.



Responsibilities include:

  • Day to day oversight of the marketing department including content marketing, social media, email, blog, event marketing and future channel leads
  • Proactively making recommendations to evolve our marketing, channel and content strategies based on data analysis, insights and trends
  • Staying up to date on best practices for effective marketing by attending conferences and trainings
  • Planning, directing and coordinating all marketing efforts from start to finish, communicating necessary information to appropriate staff members
  • Partnering with data science team to develop reporting for marketing initiatives
  • Analyzing marketing performance reports and quickly identifying recommendations/learnings to inform what's next
  • Developing advertising campaigns and promotional messaging
  • Establishing tone of voice for the brand and ensure adherence across all channels and consumer facing communications
  • Developing press releases
  • Conducting regular competitive analysis



Requirements include:

  • BA in business, marketing or communications
  • At least 7 years of experience in a marketing of which at least 2 are in a management position
  • Stellar communication skills
  • Keen attention to details
  • Entrepreneurial spirit
  • Proven ability to manage budget
  • Professional and proactive work ethic
  • High functioning in changing environment
  • Ability to manage multiple projects and workflows simultaneously
  • Strong copywriting skills (will need to see samples of work)
  • Ability to develop content strategies
  • Passion for collectibles is a plus!



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