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Digital Marketing Manager, Gaming Developers

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Brainrider

2021-12-03 08:54:16

Job location Austin, Texas, United States

Job type: fulltime

Job industry: I.T. & Communications

Job description

Job Description

We are looking for an energetic, detail-oriented Digital Marketing Manager to join our client-embedded team. You will be working closely with the Gaming Developer Partnerships team, providing support to omni-channel global activations, and helping develop powerful data-driven insights that will provide awareness, engagement, and conversions across gaming products supporting Video Game Creators.

Ideally you have industry familiarity, the ability to work autonomously, and the skill to produce finished, high-quality marketing assets that are ready for deployment. In this role you will help plan, implement, run, and optimize marketing campaigns; you will use digital channels, such as email, ads, and web, to drive results. This position is fast-paced, and a working style that thrives under pressure will be a source of motivation and inspiration.

WHAT YOULL DO:

* Create and execute full-cycle integrated digital marketing campaigns from paid media, strategy, implementation, optimization, and review
* Construct ongoing assessments to evaluate program impact and effectiveness of creative, segmentation, and channel to analyze and improve performance against business KPIs
* Drive funnel optimization and specific product adoption among gaming developer audiences
* Analytical skills to evaluate and refine end-to-end customer experience across multiple digital channels
* Utilize project management and coordination skills to manage digital campaign efforts across channels
* Manage relationships with agencies and vendors
* Synthesize learnings into actionable insights to shape plans and report best practices with cross-functional teams
* Collaborate and build relationships with cross-functional partners including creative, marketing, engineering, analytics, product, and external agencies

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