Paid Search Strategist, Digital Marketing

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Job description

8116 - Midtown Office - 2220 W. Broad Street, Richmond, Virginia, 23220CarMax, the way your career should be! CarMax, the way your career should be!More than 25 years ago CarMax revolutionized the automotive industry. Today, CarMax is looking to once again transform our business by developing a world-class customer acquisition engine. CarMax is seeking a Paid Search Strategist to join our expanding SEM Program. At CarMax, if you speak the language of data-driven optimizations, creating innovative efficiencies and program improvement, we want to speak to you.Purpose of the role:This role will play a critical part in our paid search program by partnering with our talented internal team members and external vendors to drive innovation in paid search. If you are inspired to deliver results and want to raise the bar on cross functional projects, this position will allow you to make a huge impact on the organization.Your day to day will be working with one of the largest paid search budgets in the automotive industry and in close partnership with platform holders. If you want to be a part of what is next in automotive search, CarMax is the place to be.What you will do:Partner closely on the paid search strategy function with external agency, platform holders and the paid search manager.Add a unique perspective to a thriving, collaborative & analytically driven group of digital marketers. These are the smartest people in the room.Own budgeting and pacing to ensure SEM is on track to reach monthly, quarterly, and yearly targets. This is the chance to work with some of the biggest budgets in the industry.Proactively identify new projects and champion them within the team's backlog of tests and ideas.Manage relationships, influence stakeholders and department leaders.Partner with a dedicated Search Analytics team to turn insight into action.Requirements:3-5 years of hands-on experience in paid search programs from execution to optimization and reporting.A strong understanding of paid search measurement and valuation.Relentlessly curious - enjoys taking on challenges, even if they don't work out.Thrives in a collaborative team setting & working toward a common goal.Great communication and stakeholder management skills.About CarMaxCarMax disrupted the auto industry by delivering the honest, transparent and high-integrity experience customers want and deserve. This innovative thinking around the way cars are bought and sold has helped us become the nation's largest retailer of used cars, with over 200 locations nationwide.Our amazing team of more than 25,000 associates work together to deliver iconic customer experiences. Along the way, we help every associate grow their career and achieve their best, at work and in their community. We are recognized for our commitment to training and diversity and are one of the FORTUNE 100 Best Companies to Work For.Our Commitment to Diversity and Inclusion: CarMax is committed to bringing together people from different backgrounds and perspectives, providing employees with a safe, welcoming, and inclusive work environment.CarMax is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, gender expression, genetic information, national origin, protected veteran status, disability status, and any other characteristics protected by law.Upon an applicant's request, CarMax will consider reasonable accommodation to complete the CarMax Job Application.