Content Marketing Manager

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Job description

High growth tech start up - soon to be based in Central LondonEveryone is currently working remotely - once moved into the new office space you will be required to work from the office two times per weekContent Marketing technology software platformExpert in written communications within a technology organisationStrong SEO knowledgeOur client need a candidate who is confident with written medium - long form contentThe Company: This is a great time to be joining this technology business. They have very ambitious plans to grow, they are looking to double in size over the next 6-12 months. With new clients coming on board at a rapid rate, this hire is now deemed as a critical. This Content Marketing Manager role is brand new and will form part of a two-person team that will be responsible for generating highly qualified leads for the business.The role of Content Marketing Manager:This brand-new role will be part of a newly built marketing function. Reporting to the Head of Marketing this role will be responsible for creating medium and long format content pieces that will feed into the business content marketing strategy.The Content Marketing Manager sits in the marketing department and will therefore be responsible for building an annual content calendar that will support campaign activity to acquire new clients globally.If you have solid B2B content marketing experience , where you have written content for a tech/SaaS business then this is the role for you.Responsibilities for the position of Content Marketing Manager:Drive the go-to-market content and manage the editorial calendar in line with the Concured content and marketing planDeveloping an annual content strategy to support client acquisitionWorking with the Head of Marketing to create marketing content for different stages of the marketing funnel - awareness, consideration, decision making, customer, advocateWriting medium & long-form content piecesMonitor and report on content performance to aid the business understanding of marketing and media effectivenessAlways be writing with SEO at front of mindDevelop an extensive range of campaign content including client-facing materials, media-focused materials (press releases, op-eds), digital content (webpages, blogs, social media posts), videos/animations scrips, whitepapers/reports/data storiesTo be considered for this role you must have:A degree in Journalism, English, Marketing or related field3+ years' experience in a B2B commercial content marketing roleWorked in the Tech/SaaS industryWritten content across multiple formsExperience in working with external industry specialists to create content piecesExperience working on marketing campaigns that are informed by engaging contentThe Package for Content Marketing Manager :Salary: £40,000-45,000Home office BudgetTraining BudgetLocation: The position of Content Marketing Manager will be based in London. The company are working remotely currently. Once they move into their Central Office space, there will be flexibility to work a two days in the office and three from home.BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next marketing role.