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ECRM Executive

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Hays

2021-12-03 11:00:02

Job location London City, Greater London, United Kingdom

Job type: fulltime

Job industry: I.T. & Communications

Job description

Your new company
Your new company is an internationally renowned Healthcare and Pharmaceutical company that works on a global scale! Working more on the Technological side of healthcare, they work alongside big brands and names within the bio-pharma, pharmacies, manufacturers and governments to deliver insights, services and products, to make healthcare affordable and more accessible!

Your new role
They are looking for an eCRM Executive with a passion for email marketing to join the team. You will develop new automations, handle end-to-end campaigns, define customer segments & manage emails. Taking ownership of the end-to-end email process, including designing, drafting, testing, launching and reporting. You'll implement testing plans, with emphasis on audience engagement and conversion.

What you'll need to succeed

* 2+ year's email marketing experience, driving a clear uplift in engagement and sales
* Demonstrable experience with ESPs & marketing automation software e.g. Acoustic, Hubspot, etc
* Comfortable working at pace and to strict deadlines, managing multiple workstreams simultaneously
* Comfortable communicating findings to senior stakeholders
* An understanding of customer lifecycles and segmentation, and how email, SMS and wider digital channels can work together to enhance the customer journey
* Highly analytical and expert in using Google Analytics to measure performance and on-site activity
* Advanced HTML and CSS skills (specifically for email) a plus
* Experience with Adobe Photoshop and Dreamweaver or similar
* Experience running A\/B tests and implementing learnings

What you'll get in return
Flexible working options available + Attractive Benefits!

What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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