Senior Product Manager, Endemic Media

---

Job description

Ready to re-write the rules of modern advertising? Roku is changing how the world watches TV Roku is the #1 TV streaming platform in the US, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable and valued contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. About the role Roku's leadership in the streaming media industry means we are well-positioned to shape the future of television including TV advertising around the world. Our continued success relies on investing in the development of next generation ad products. Roku is looking for a senior and seasoned product manager to lead the development of the next generation of ad products for channel partners to build audiences on the Roku platform. As a senior product manager in the Roku's advertising products team, reporting into the director of product for audience development, you will lead the charge on developing native ad units, reporting and attribution solutions and more for the Roku platform. You will work closely with stakeholders from cross-functional teams engineering, UX, operations, sales, product marketing, legal - to arrive at comprehensive product requirement specs. You will lead product development and go-to-market plans for these new products. The work we do can be challenging, but that's why we enjoy it so much. The ideal candidate isn't a bystander. They are curious and engaged, willing to jump in to solve problems and make data-driven decisions even when things feel very ambiguous. Our industry changes quickly, so we expect a great candidate to be comfortable responding quickly to changing business needs, knowing that their own success comes when the team succeeds. What you'll do here Understand the product and platform needs of channel partners that are looking to optimize media spend dynamically based on performance Assess product opportunities and develop business cases for new products and features Author PRDs, feature guides and release plans to enable the team to develop products on time and within budget Drive feature prioritization, process improvements, and product development with an eye on key KPIs Employ rapid prototype and other iterative methodologies to create, test and iterate product designs Proactively provide customer and business context to engineering team Build and maintain relationships with key partners in the advertising ecosystem Manage joint product development and rollout with partners Provide thought leadership and lead extended cross-functional team including engineering, analytics, sales, marketing, operations, finance and legal to deliver on product objectives Stay on top of ad tech, media, and general technology trends; translate them into POVs, share with product and business teams, devise ways to assimilate trends internally We're excited if you have 8+ years of experience in product management with a focus on ad tech, media and enterprise software Knowledge of the digital advertising landscape, specifically with ad servers, DSPs, DMPs and other media buying platforms Experience working with business intelligence/data analytics tools and data dashboarding tools such as Tableau or Looker Familiarity with the IAB standards such as VAST/VMAP/VPAID and comfortable with basic scripting and query languages Experience in working with digital marketers, data scientists and media sales Data-driven and an entrepreneurial self-starter who deals well with ambiguity Strong, influential cross-functional team leader Excellent problem-solving skills and ability to work independently Minimum of a bachelor's degree (preferably in engineering); MBA preferred Based in San Jose with the ability and willingness to travel The Roku culture Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. #LI-JC1