Life Sciences Marketing Content Specialist

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Job description

TransPerfect Life Sciences specializes in supporting global development and commercialization of drugs, treatments, and devices designed to improve and save lives. Our comprehensive solutions include eTMF and eClinical technologies, paper TMF migration, pharmacovigilance and safety solutions, translation and language services, and call center support.

TransPerfect Life Sciences is a division of TransPerfect, the world's largest provider of language and technology solutions for global business. TransPerfect was founded in 1992 with the following mission: to provide the highest quality language services to leading businesses worldwide. The company's growth to more than 100 worldwide locations can be attributed to the skill, aptitude, and commitment of our high caliber employees. Put simply, we hire the most talented candidates and give them the guidance, resources, and opportunities they need to grow their career in an expanding environment.

The position of Marketing Content Specialist is responsible for creating engaging content to increase thought leadership, improve social media engagement, and support sales in product/service communications for TransPerfect's Life Sciences Solutions.

The successful Marketing Content Specialist will:

• Act as a key content writer for vertical-specific sales collateral, blog and white paper content, promotional copy, infographics, decks, press releases, etc.
• Stay up-to-date with hot topics to generate new ideas for thought leadership content
• Contribute to digital and traditional marketing strategy and planning discussions
• Maintain and execute the content calendar and provide copy writing support for all marketing communications
• Collaborate with stakeholders to produce and execute content (print and digital)
• Work with design and web teams to create sales collateral, blog and white paper content, promotional copy, infographics, decks, press releases, etc.
• Provide content and maintain social channels (such as LinkedIn) and recommend strategies for engagement
• Assist in email marketing campaigns and quarterly newsletter creation
• Optimize new and existing content according to SEO best practices
• Assist in planning and execution of internal and external events as required.
• Ensure governance of content calendar
• Handle creation of client engagement assets like presentation slides and RFPs
• Assist in coordination, planning, and running of internal and external events (tradeshows, webinars, summits, etc.)
• Identify, update, and maintain content library
• Conduct stakeholder interviews to synthesize and produce client spotlights and testimonials
• Assist in video creation

Required Skills:

• Bachelors degree required with a preference for degrees in PR, Marketing or Communications
• At least 2-3 years of B2B marketing/communications experience
• 2-5 years in a Life Sciences industry such as pharmaceutical, biotech, clinical, or regulatory
• Excellent writing and communication skills are a must
• Expertise in MS Office programs (PowerPoint formatting)
• Experience communicating with all levels of leadership
• Experience collaborating with multiple stakeholders and creative teams (web, design, etc.)
• Published business content (PR, articles, blogs, etc.)
• Project management skills and attention to detail

Desired Skills:

• Project management experience for multimedia campaigns
• Basic design in Canva/PPT/Word
• Basic Adobe Suite knowledge
• Basic HTML, CSS, and Javascript knowledge